My professional development from an institutionally based to an in-house market researcher and finally to an idependent consultant, the broad methodological competency and my international networks of partners, make me the ideal consultant for your company.
Mag. Michael Lagler
Berglandweg 10c / 5
A-6380 St. Johann in Tirol
+43 650 4227700
michael@lagler-research.at/ 5
Stages
What they mean for you
Vienna University of Economics and Business - Diploma degree in Business Administration
Specialization in marketing and empirical research
In addition to my competences in market research, through my studies in Business Administration, I gain a broad understanding of business processes which allows me to better understand you as a company.
Sensor Market Research - Senior Project Manager
Implementation of national and international surveys / qualitative and quantitative study designs / moderation of group discussions and in-depth interviews
Selection of key accounts: UPC / T-Mobile / Hutchison Drei Austria GmbH / Erste Group / Unicredit
The work with Dr. Beatrix Brauner at Sensor Marktforschung have equipped me with broad methodological knowledge and strong analytical skills.
By managing many international projects, I was able to build up extensive networks of partner institutes.
EGGER Holzwerkstoffe - Head of Market Research
Development and establishment of the market research department
Development of the overarching market research strategy.
Implementation of various international projects and internal workshops / internal knowledge transfer
At EGGER, as an in-house market researcher, I expanded my experience to include corporate strategy market research thinking. Through this experience, I became even more aware of how important it is to support companies in the implementation of market research results.
My consistent professional growth, diverse knowledge, broad experiences and, above all, the ability to take different perspectives make me the ideal consultant for your company.
Address
Lagler Research Consulting
Grobeckerplatz 1/2
A-9330 Althofen
Contact
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